Healthcare marketing services
Marketing built with buyer intent.
Long sales cycles, committee decisions and skeptical clinical audiences call for marketing that is precise and credible. We plan it, make it, place it and measure it, all under one roof.
Plan it. Make it. Place it. Measure it.
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01
Targeted Campaigns
Data-driven prospecting, LinkedIn ads and Google search campaigns aimed at the buyers who matter.
- Data-driven prospecting via DaaS
- Paid LinkedIn ad campaigns
- Paid search campaigns on Google
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02
Organic Campaigns
Platform selection, ongoing organic posting and a quarterly social content calendar.
- Social media platform selection
- Organic social media posting
- Quarterly social media content calendar
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03
Strategy
Seven consultation services that set your goals, audiences, messages and campaign mix.
- Strategy, content type and messaging consultation
- Customer segmentation and competitor analysis
- CRM and campaign type consultation
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04
Media Placement
Ads placed on the healthcare publishers and media outlets your buyers already read.
- Publisher and media outlet selection
- Ad placement coordination
- Placement performance reporting
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05
Creative
Booth graphics, leave-behinds, decks, websites, video, podcasts, brand, ads and email.
- Tradeshow booth elements, leave-behinds and slide decks
- Websites, video and podcasts
- Brand guidelines, logos, banner ads and HTML email
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06
KOL Coordination
The right key opinion leader for any presentation, with contracts handled for you.
- Access to our network of KOL contacts
- KOL matching for any presentation
- Contract negotiation and execution
Not sure where to start?
Most clients begin with a strategy consultation. We review your goals, audience and budget, then recommend the mix of services that will move the numbers you care about.
Start with strategyLet’s put your story in front of your audience.
Tell us what you’re launching or promoting. We’ll come back with a plan for the film, the campaign or both.